It is all in the name and important for the success of your business. Give it a lot of thought and don't make hasty decisions, since making changes can be problematic both financially and in practical terms.
Research is key and ask your friends and family what they think about your ideas.
1. What does the name say about what you do and what you provide? It should be short, accurate and easy to remember. Try to think about something that does not look like one of your competitors or another company. The name of the three words is perfect because you can include keywords that the search engine will search. Think including your city or area, because potential customers can search in the place where they live. I was surprised that in such a competitive place as Southampton, the name “Southampton chauffeur” was not accepted.
2. Internet. You will want to be available on all media and especially on the Internet. Having your own website is a top priority, and with its own URL or domain of your website. Your chosen company name will be unique and may or may not be available. If someone else owns the domain name, you will have to think again. Remember that if you do not spend a fortune on advertising, if your name is part of the search for potential customers, then you will have better visibility in search engines.
3. Think about the logo that will have the company name. You can use initials to add to your ad and image. How this name is suitable for other advertising, for example, badges of names, banners, etc. Phrases can be useful in attracting attention. Logos can also add an image to your company and break the text. Get ideas from other companies to find out what is attractive, suitable and what works in terms of font, color and design. You can tailor these combined ideas to create your own logo. My advice is to keep it simple, as you will use your logo in various products.
4. The color scheme determines the mood and sensation of your product or service. Look at other sites or ads to see what the big boys are doing. You must convey the correct image to reflect what you are offering. I would suggest no more than three colors for the main structure of your site. Choose a font that is easy to read in black and white, simple but effective.
5. Consider the personalized registration plate (initials). Advertise your brand name and make it more recognizable when collecting customers. The three-digit company name is amenable to initiation for a dish. Be patient when searching for a suitable dish, as prices may vary depending on how an index is created or alternatives are available. For example, SCH 1 may require a price of £ 1,500, while an index with a letter and a single number (F2 SCH) may be priced at less than £ 1,000. Search for several months and consider the offer versus accepting the sale price.
6. The importance of obtaining the right - the first time. Once you decide on a name and start applying it to your business, it will be difficult to change. After you have paid for the domain name and business cards, etc., you will not return if you do not want to start again, and it will be very expensive. Changing your company name will affect search engine optimization, which will lead to a lower page rank on Google, Yahoo and Bing.
Finally. By applying all these considerations, you can create a strong, professional, and recognizable company name that allows you to develop other components that are included in setting up your business.
